How to attract, convert and retain digital shoppers?

Wednesday, May 11, 2022 2:45 PM to 3:30 PM · 45 min. (Europe/London)
Workshop 2

Information

It is easy to be consumed by the ‘what’ of eCommerce – how much money is being spent online. However, more important is the why: indeed, why do customers choose one eCommerce website over another? What keeps them coming back to one merchant when there are so many options? Ultimately, how are they making their decisions?

Join our discussion with Habib Ansari Country Head, UK at Worldline as we unveil the most recent customer research and how it illustrates the bridge between customers and merchants providing answers to the most pressing questions.

In this workshop you will learn:

- what are the factors that consumers look for or are turned off by when choosing an online store - how to make your customers feel safe when they shop on your website

- how to reduce chargebacks

- how UX can help increase loyalty

- how to use technology to gain a competitive edge over your competition

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